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On April 4, 2016, Alaska Airlines and Virgin America announced their intention to merge, forming the West Coast’s premier airline. Since the announcement, many customers have had questions about the future of the Alaska Airlines and Virgin America brands. In her 14 months with the company, Alaska’s vice president of marketing Sangita Woerner has overseen a successful brand refresh, selected an internationally known fashion designer to design new uniforms for 12,000 frontline… Read More

When it comes to flying, there are airlines that get you from point A to point B, and then there are airlines that get you. At Alaska Airlines, and at Virgin America, it’s always been about the latter. Today two of the country’s favorite carriers announced their intention to merge, forming the premier airline for people on the West Coast to fly. Learn more: Deal overview | Customer Q&A on Alaska Airlines and Virgin… Read More