Now available: More elite benefits for Alaska flyers on Virgin America flights

Alaska Mileage Plan MVP, MVP Gold and Gold 75K members now receive enhanced elite benefits on Virgin America flights, putting Alaska flyers on par with its Elevate elite-level flyers. New benefits include complimentary access to preferred main cabin seating, complimentary Main Cabin Select upgrades and access to advance purchase First Class upgrades. Mileage Plan Gold…

More to love at Dallas Love Field

Four months after merging, Alaska Airlines and Virgin America guests are seeing more and more benefits. Today, the combined company announced big growth at Dallas Love Field with four new daily nonstop routes to the West Coast. New, daily nonstop flights to Seattle; San Diego; Portland, Oregon; and San Jose, California will be operated using…

Alaska and Virgin America: Creating an airline people love

Imagine arriving at the airport and immediately feeling welcomed to a fresh, modern experience. You know you’ll reach your destination on time with minimal hassle, and the airline you’ve chosen offers consistently low fares and more nonstop flights to more destinations from the West Coast than any other. At your gate, you can’t help Shazaming…

Different works: uniting two airlines to create one great flight experience

4 p.m., Dec. 14, 2016 update: Photos and b-roll of the Dec. 14 press conference in San Francisco are available for download at the bottom of this post. Bacon on a donut. Electricity and guitars. Labradors and poodles. Men in Black’s Agent J and Agent K. Throughout history there have been countless tales of unusual…

Customer Q&A on Alaska Airlines and Virgin America merger

On April 4, 2016, Alaska Airlines and Virgin America announced their intention to merge, forming the West Coast’s premier airline. Since the announcement, many customers have had questions about the future of the Alaska Airlines and Virgin America brands. In her 14 months with the company, Alaska’s vice president of marketing Sangita Woerner has overseen…