Our Values

The strength of Alaska Airlines is its people. Like the Erickson family, our people are showing the world what it means to be Alaska Strong. Our airline is thankful to every employee, like Brenda & Lee, who participated in voluntary programs – to save a job of a fellow employee.

When Jim Sundstedt runs a meeting, it always starts and ends on the themes of safety and compliance. His dedication to running a safe airline has led him to become a Legend of Customer Service.

Likes’ is creating an airline people love by creating happy moments for new employees and guests onboard.

Paul is always eager to get the job done—safely, and as quickly as possible—which keeps our planes flying on-time and in great shape.

Over the last 20 years, Alaska employee Debby Mulligan has had three different corneal transplants, which have given her the ability to see again. The journey often involves her very own airline.

Failing to summit Mount Rainier on her first attempt might have been one of the most rewarding experiences to happen to Toni Freeberg, director of business transformation and a 2019 Alaska Legend. Learn why.

We stand with our Black employees and guests. We live our values to do the right thing and be kind-hearted. Today, we share our commitments to racial justice and look ahead to our next steps to advance equity.

Alaska Mileage Plan members can donate miles to the UNCF: United Negro College Fund to help students fly to historically Black colleges and universities, as well as career-development opportunities.

Tada Yotsuuye, a Seattle line inspector is the first employee to reach 55 years with Alaska Airlines. We had to create a pin just for him (& any future candidates) to celebrate the milestone!

Pride 2020 live events might be canceled or postponed—but you can still celebrate one of the best, loudest and proudest celebrations from home with tips from Alaska’s GLOBE (Gay, Lesbian, Bisexual or Transgender Employees) group.

This Father’s Day, we celebrate dads like Alaska Pilot Ryan Mohr whose 6-year-old son Haak was offered a dream trip to the Aulani Disney Resort in Hawaii with his family after battling cancer. And maybe—just maybe—he and his brother-in-law Driggs, an Anchorage-based captain, could fly the Make-A-Wish flight?

We know it’s important to learn from the past to create a better future. Join us.