Our Values

Learn about our CFO’s favorite places to fly and where he’s looking forward to flying next. And, check out all the BTS looks of our latest special aircraft.

Recently, Alaska employees answered the call to transport Afghan refugees fleeing their country and seeking safety in ours. It’s been a mission of mercy and incredible caring by our people who represent the best of who we are at Alaska. Read more from Constance von Muehlen, Alaska EVP, COO and veteran.

Planemakers like Boeing must test every thing on an airplane before guests ever fly on it. This year’s ecoDemonstrator aircraft is one of our own and is testing over 20 technologies to make flying safer and more sustainable.

As a founding partner of the Seattle Kraken, we’re excited to see the official roster getting more legendary by the day! And, soon to be the Alaska Airlines Atrium to welcome fans to their home arena!

Our employees recently shared their thoughts about Juneteenth and how we continue to help create lasting and meaningful change by having thoughtful conversations and sharing our life experiences.

This month, to commemorate Pride month, Alaska surprised not one—but four lucky flights on a newly decorated Pride-inspired plane supporting the LGBTQ+ community. The plane, the first of its kind in the United States, will fly throughout our network for the next year.

We’re highlighting stories of the LGBTQ+ community all month long onboard with movies, TV Shows and film festival shorts.

Don’t miss our list of virtual (& in-person) Pride celebrations this year + our dedicated collection of LGBTQ+ films on board and a special surprise in the sky later this month.

Technical Sergeant Alfred Turgeon was killed during WWII and identified 78 years later. We had the honor of bringing his remains home to his final resting place on our Honoring Those Who Serve aircraft recently where he was finally reunited with his family in Seattle.

Today, we’re excited to partner with Boxed Water to begin to replace single-use plastic bottles in First Class, as well in the main cabin on our Q400 aircraft, with Boxed Water’s 92% plant-based cartons, effectively removing 7.2 million plastic bottles a year – equivalent to approximately 98,000 lbs of plastic.

We are on a journey to make Alaska Airlines a place where everyone belongs and has opportunity. We also believe education is the key to equity and representation, with the power to transform the lives of young people––opening doors to careers in aviation and beyond. In partnership with UNCF, this special aircraft is a symbol of our commitment to education and advancing racial equity at Alaska Airlines, and we hope it inspires others as well.

Profiles of 14 students — family members and mentees of Alaska’s employees – are represented on Alaska’s Our Commitment aircraft. Recently, these remarkable young people have shared their reflections on equity and education, in their own words.