Guest Experience

While the holidays can be packed with trips, gifts and loved ones you adore, Alaska’s connecting people to places, while bringing the holidays onboard. In a limerick or two, see how we’re bringing the holidays to you!

The elegant Central Coast wines produced by the certified sustainable winery can be enjoyed on Alaska flights – or at Broken Earth’s new tasting room north of San Luis Obispo. Alaska is adding new direct flights to San Luis Obispo in January.

‘Tis the season to be jolly, mostly because anyone traveling with a Starbucks holiday cup can board early on all Alaska Airlines flights between Nov. 7-10.

Designed for first-time flyers, guests traveling with children, unaccompanied minors and those with cognitive and developmental disabilities, including autism, the Fly for All app will help ease the anxiety of air travel by walking guests through the steps they’ll follow when getting ready to fly.

It’s a huge honor to be recognized as “Best U.S. Airline” at any time––but two years in a row? We’re thankful to flyers for choosing Alaska, over and over again. See why readers ranked us their favorite U.S. airline.

The new flagship Alaska Airlines Lounge in Sea-Tac’s upgraded North Satellite Terminal offers expansive views of the Olympic Mountains – along with a dozen microbrews on tap.

As phase 1 of the North Satellite Modernization Project prepares for its grand opening this week, a look back on the airport’s history shows how Sea-Tac – and Alaska Airlines – have grown together.

Alaska Airlines works behind the scenes looking for ways to make the travel experience as seamless as possible for our

Your comfort is about more than a cushy seat. Check out our custom tablet holder.

Go behind the scenes to learn about the method behind our menus.

Get ready for inflight entertainment from gate to gate – without interruption.

Go inside the new airport in Everett, Washington.