Last year, Customer Service Agent Terri arranged for a helicopter to deliver a delayed bag to a guest who had arrived in Anchorage from the East Coast on his way to a remote area outside Talkeetna, Alaska. See if it got there.

“We have these wonderful people who get on an airplane, and they are trusting that we are doing what we’re supposed to do, and our job is to make sure that we do everything we’re supposed to do, every day,” says Reissig, a Boise-based Customer Services Supervisor who has been with the airline for nearly 35 years.

Paul is always eager to get the job done—safely, and as quickly as possible—which keeps our planes flying on-time and in great shape.

Last year, Tim Jordan’s boss sent him an email asking if he had ideas for motorizing the heavy boarding ramps for Horizon’s Embraer 175 aircraft, which required four people per ramp to manually move into place. “I emailed him right back with, ‘Challenge accepted.'”

Captain Robert Hunt is known for being approachable, calm, patient and empathetic about the challenges of becoming an airline pilot.

Flight attendants are “an oasis of calm” for guests, says Peterson, who has been with Alaska Airlines for nearly 30 years and named a “Customer Service Legend” at Alaska Airlines this year.